by Shaunette Stokes, Esq. | Jul 9, 2025 | General Business Advice, Intellectual Property Law, Trademarks
A Pricing Mindset Shift for Product-Based Entrepreneurs Who Are Done Playing Small You didn’t spend hours testing the perfect scent blend, picking the right jars, and designing a label that deserves to sit on a shelf next to Jo Malone… just to price it like it...
by Shaunette Stokes, Esq. | Jul 2, 2025 | General Business Advice, Influencer Law
A Mindset Shift for Service-Based Entrepreneurs Who Are Tired of Playing Small You ever quote your price with a deep inhale, like you’re bracing for impact? You say, “It’s $2,500…” and immediately follow it with a discount, a justification, or a nervous laugh. You...
